It amuses me that whilst I’m always ready to tweet or post on Facebook or Instagram, I often neglect my blog.

Is it because the platform isn’t particularly nice to work on? well no, actually. WordPress is very easy to update when needed; and unlike some of the other platforms it is good because you can format your posts and decide where the photos are going to be, how they look, and you can even mix video in.

I suppose it’s because, unlike Twitter; Instagram and Facebook, a blog is somewhat like shouting into an empty room. WordPress, whilst one of the world’s biggest community platforms is a massive collection of personal blogs with very little recommendation of “blogs you might like” or “people to follow”. Most of your friends aren’t there, and the cross-blog community is really not good.

The final problem for me, though, is that most of the likes you get on your posts are from “promote your blog” marketing spammers who quite clearly promote your blog by sharing “promote your blog” posts on other people’s blogs and creating clickbots to try and harvest visits. Indeed, I suspect 65% of my meagre following is indeed just clickbots.

I suppose there’s a magic formula to being that person with all the reads, and I definitely don’t fit the criteria, so here is a picture of me using my new laptop table with my Tab S4, whilst a small Tortoiseshell cat hides underneath thus preventing me from actually straightening my legs. You will notice I am wearing a Horace goes Skiing t-shirt.